The wait is almost over. This Thursday, the Lombard Rally Festival will officially launch The 1974 Club — our dedicated membership community designed to celebrate historic rallying heritage, give enthusiasts closer access to the action, and develop support for the next generation of UK rally drivers.
Starting this Thursday, motorsport fans, competitors, and historic rally enthusiasts across the country will be able to step forward and secure their place in The 1974 Club.
Named in honour of 1974 — the momentous first year that the Lombard name became synonymous with the RAC Rally — the club will provide members with unprecedented opportunities to get closer to our events, including exclusive ticket and hospitality discounts, regular entry into spectacular prize draws (such as high-octane passenger demonstration rides and VIP passes), and early access privileges ahead of general public releases.
Developing Support for Young UK Rally Drivers
The 1974 Club represents more than just great perks — it provides a vital platform to develop meaningful support for young UK rally drivers, helping foster British motorsport talent and ensuring the future of our sport remains strong.
Funding Transparency: We want to make it completely clear that membership does not bankroll or fund the running of the events. Instead, it strengthens the rally community and directly supports young driver development initiatives.
Be First to Join When Doors Open
Visit the official 1974 Club page today to explore the story, review upcoming benefits, and register your interest to receive immediate launch notification on Thursday morning.